Launch Pad at the NMHC OPTECH Conference and Exposition

Scheduling and messaging platform Knock was the 2016 NMHC Launch Pad Winner

The Launch Pad Deadline Has Passed. 

The top ten were chosen by a panel of industry experts on September 26th and the final four were chosen by October 10.

The entry period was Midnight PT September 11 2016.

Four finalists were chosen to pitch their product or service live to a panel of esteemed industry experts and more than 1,000 attendees at the 2016 NMHC OPTECH Conference, held November 14-16 in Dallas. 

What’s at Stake?

In addition to invaluable industry exposure through the live pitch and direct feedback from industry and technology experts that all finalists will receive, the winner of the 2016 NMHC Launch Pad Competition will receive:

  • $5,000 cash prize
  • One year NMHC Advisory Committee membership
  • The NMHC OPTECH Technology Innovation Award
  • The opportunity to give an update at the 2017 NMHC OPTECH Conference & Exposition
  • Recognition as the Launch Pad Winner through NMHC communications channels

The three runner-ups will receive:

  • One year NMHC Advisory Committee membership
  • Recognition as a Launch Pad finalist through NMHC communications channels

Eligibility Requirements

To enter the NMHC Launch Pad competition, companies were required to meet the following eligibility requirements:

  • Provide a technology-based solution to the multifamily industry
  • Have been in business for less than five years
  • Have not previously been named an NMHC Launch Pad Finalist; previous applicants may reapply

Evaluation and Judging

Semi-Finalists Evaluation and Judging

  • NMHC will review all entries for completeness and eligibility;
  • A task force of industry leaders will be selected by NMHC staff;
  • All eligible entries will be sorted by the professional discipline most likely to adequately provide informed review on the entry (i.e. marketing, technology, operations, etc.);
  • Task force members will review and score the entries most aligned with their professional discipline specialty for the following criteria:
  • How innovative the product or service is; and
  • The ability of the product or service to solve an apartment industry challenge;
  • Task force members will then rank the entries from their most to least favorite;
  • The composite score (innovation 0-5, ability to solve challenge 0-5, and ranking 0-10) will determine the semi-finalist rankings;
  • All rankings will be combined; any ties will go back to the full task force for voting;
  • The top ten semi-finalists will be notified and will proceed to the next round of judging.

Finalists Evaluation and Judging

  • The ten semi-finalists will be reviewed by the entire task force;
  • They will be asked to rank the entries from most to least favorite;
  • The composite score of the rankings (1-10) will determine entry rankings and thus the four finalists who will compete at the 2016 OPTECH Conference;
  • Any tie scores will go back to the full task force for voting;
  • Other than ensuring that entries are complete and eligible, and tabulating scoring, NMHC staff does not play any role in selecting the semi-finalists, finalists, or winners.

OPTECH Final Four Judging

The NMHC Launch Pad competition will be held at the NMHC OPTECH Conference & Exposition and will consist of presentations by the four finalists followed by questions from a panel of industry and technology experts who were not involved in selecting the semi-finalists or the finalists. The expert panel will be assembled by NMHC staff annually, but none may serve for more than two consecutive years. After the panel questioning and review, the OPTECH audience will vote live and will select the winner of the NMHC OPTECH Technology Innovation Award


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