NMHC and industry
partner NAA's multimedia Apartments We Live Here campaign took home the ASAE
Gold Circle Award of Excellence, the top honor and "best in show"
award in recognition for the top association marketing and communications
program across all categories. The campaign was selected from nearly 200
applicants around the world.
The Award of Excellence
is part of the association leadership organization's annual Gold Circle
Awards program. In addition to the Award of Excellence, the campaign took
home top honors in the categories of Innovative Communications, Integregated
Communications Campaign and Media/Public Relations. ASAE also selected the
campaign for a merit award in the Website category.
The on-going campaign has earned multiple design and video awards, as well as national recognition from PR Week, PR Daily and PR News. The campaign's centerpiece is the www.WeAreApartments.org website, an info-driven digital experience with unique features-including an animated infographic, interactive state, metro and district area map and an online calculator that tallies the economic contribution of any number of apartments based on location.