About the Survey
Since its inception in 2013, the NMHC/ Kingsley Associates Apartment Resident Preferences Report has been the authoritative data source for apartment owners, managers, developers, industry suppliers, as well as architects, financial institutions and others seeking insights into the mind of apartment residents.
This biennial survey provides users with reliable data to make a variety of investment, development and operational decisions. For the 2020 report, 372,944 apartment residents from 5,336 professionally managed apartment communities responded to the survey, creating the most robust database full of valuable business intelligence.
Methodology
The survey was conducted in June 2019. Web-based surveys were distributed to 1.5 million residents across 5,000+ properties owned and managed by 31 leading multifamily firms. Along with a national report containing over 372,000 responses, over 100 market reports were produced. To qualify for a report, each market needed at least 150 responses from 5 properties and at least 2 participating firms.