October 25-27, 2017
Mandalay Bay Resort and Casino
Las Vegas, NV
Add to Calendar 10/25/2017 05:00 AM 10/27/2017 05:00 AM America/Los_Angeles 2017 NMHC OPTECH Conference & Exposition Las Vegas, NV

For those inquiring, we will hold the 2017 NMHC OPTECH Conference & Exposition at the Mandalay Bay Resort & Casino in Las Vegas.  We take our attendees security seriously, as does the hotel. We have been in touch with the hotel and they have made security a top priority. In addition to the security provided by the hotel, NMHC engages private security contractors at all our events, and we are conferring with them regarding safety measures at the conference. 

Our thoughts and prayers go out to all the individuals and families affected by this attack. Several members have reached out asking how they can help. By holding the conference as planned, we are supporting the local economy and all the people who rely on it for their living. Some additional options for making donations are the National Compassion Fund and The Code Green Campaign.

NMHC OPTECH is the premier destination for what’s next in multifamily. Open to NMHC members and non-members alike, OPTECH provides a forum for senior practice leaders from a wide variety of disciplines to collaborate on strategic action, incubate new ideas and elevate the industry across all areas of business operations and technology.

Thought-provoking content

OPTECH’s educational sessions provide a unique blend of deep dives on critical topics, silo-breaking panels and inspirational discussions – all with a forward-looking perspective from top minds inside and out of the multifamily industry. Areas of focus include property operations, marketing, technology, sustainability and telecommunications.

High-level networking

OPTECH features NMHC’s exclusive networking opportunities with your peers from the nation’s leading multifamily companies.

Trade show

Ranging from promising start-ups to industry leaders, OPTECH’s exposition brings over 100 of the industry’s top solution providers together in one place. Connect with the right partner to grow your business and solve your most vexing challenges.


Preliminary Agenda At-A-Glance


View a more detailed agenda.


Wednesday, October 25



9:30 AM – 7:00 PM

Registration/Social Lounge/Charging Station


1:00 – 2:15 PM

Roundtables (Open to Owners/Developers/Managers only)

  •  Marketing
  • Sustainability
  • Cybersecurity
  • Telecom Legal Strategies (Also open to Owner Representatives)
2:15 – 2:30 PM      Break

2:30 – 3:45 PM

New! Town Hall Meetings

  • Corporate Social Responsibility
  • Innovation
  • Cybersecurity
  • Telecommunications Providers
3:45 – 4:00 PM Break

4:00 – 5:30 PM

Opening General Session: NMHC/Kingsley Resident Preferences Report

5:30 – 7:00 PM Exhibit Hall Open
      5:30 – 7:00 PM Networking Reception in the Exhibit Hall

     5:45 – 6:15 PM

Commerce Corner in the Exhibit Hall

     5:45 – 6:45 PM

Snap Sessions in the Exhibit Hall


  •  Business Intelligence for Multifamily Leasing Success
  • How Reputation Management on Social Media Affects Your Property
  • Reducing Property Utility Expenses: Tips and Strategies
  • UserSafe Wi-Fi Calling: In-Building Voice Problems Solved

Thursday, October 26



7:15 AM – 6:30 PM

Registration/Social Lounge/Charging Station



7:30 – 8:30 AM

Continental Breakfast Social



8:00 – 8:30 AM

Breakfast Briefings


  • Lessons Learned from the 2017 NMHC Leadership Forum: The Bottom Line Imperative of Diversity & Inclusion
  • NMHC/NAA Apartment Demand Research Findings

8:30 – 9:15 AM

Concurrent Sessions


  • Lightning Round! Top Marketing Pros Take on the Top Marketing Trends
  • Dialing Back Screening Thresholds in a Soft Market: How Far is Too Far?
  • Sustainable Performance = Competitive Advantage: Building Resilience Strategies that Drive NOI
  • Ask the Tech Pros
  • Overcoming Wi-Fi and Cell Service Challenges for Seamless Communication

9:15 – 9:30 AM




9:30 – 10:30 AM

Concurrent Sessions


  • Data-Driven Marketing: Separating the Signal from the Noise
  • Multifamily Learns the R.O.A.Ps. (Return on Amenity Partnerships)
  • DIY Energy Reduction: Road Mapping the Way to Cost-Savings
  • Making the Business Case for Technology Investments
  • Smart Strategies for Smart Apartments

10:30 AM – 1:30 PM

Exhibit Hall Open

     10:30  11:15 AM

Networking Coffee Break in the Exhibit Hall

     10:45  11:15 AM

Snap Session in the Exhibit Hall

  • Introducing RentPush.com 2.0
  • The Respage Multifamily Chatbot: Solving Problems in Office Hours, Website U/X and Chat

      12:45  1:30 PM

Networking Lunch in the Exhibit Hall

     12:55  1:30 PM

Commerce Corner in the Exhibit Hall

     1:00  1:30 PM

Snap Sessions in the Exhibit Hall

  • Leave Paper-Based Inspections in the 20th Century Where They Belong
  • Engagement in the New Renter's Leasing Journey
11:15 AM - 12:45 PM General Session: NMHC Launch Pad

1:30 – 2:30 PM

Concurrent Sessions


  • Collaborative Rebranding Strategies for Value-adds
  • Disaster Ready: Getting Up and Running after Devastation
  • Namaste: New Building Strategies for Heath & Wellness
  • The KPI Revolution: Using Advanced BI to Move Beyond the Occupancy Variable for NOI Gains
  • Hackable Apartments: How to Keep Our Communities Safe When Everything is Going Online

2:30 – 2:45 PM




2:45 – 3:45 PM

Concurrent Sessions


  • Responsive Design is Not Enough: Rethinking the Mobile User Experience
  • Is Voice Activated Smart Home Living the Next Big Thing?
  • What's Your Real Rent? Using Energy Efficiency Savings to Attract and Retain Residents
  • Integration Now! Overcoming Tech's Greatest Challenge
  • The Ever-Changing World of Telecom Regulation: The Latest from Washington

3:45 – 4:00 PM


4:00 – 5:15 PM

General Session: Keynote Speaker Peter Diamandis, Founder & Executive Chairman, XPRIZE Foundation

5:15 – 6:30 PM Exhibit Hall Open

     5:15 – 6:30 PM

Networking Reception in the Exhibit Hall

     5:30 – 6:00 PM

Snap Sessions in the Exhibit Hall

  • Renewing the Renewal Process
  • Why Most Companies Miss Over $100k in ROI from Renovations



Friday, October 27



7:45 AM – 12:30 PM

Registration/Social Lounge/Charging Station



8:00 – 9:00 AM

Continental Breakfast Social



9:00 – 10:00 AM

Concurrent Sessions


  • The Virtual Revolution: Virtual, Augmented & Mixed Reality for Multifamily Gets Real
  • B2B Short Term Rentals: When, How and Where Can They Work For You?
  • The Robots are Here: How Artificial Intelligence May Upend the Multifamily Industry
  • Rethinking Multifamily Telecom

10:00 – 10:15 AM



10:15 – 11:30 AM

Closing General Session: Sticky Talent: The Right Corporate Culture + Employee Engagement = Talent Retention



11:30 AM – 12:30 PM

Closing Lunch Social



12:30 PM

Conference Adjourns


Note: The agenda is subject to change. Photos may be taken at the conference and posted online. Attire for the conference is business casual.

Hotel Reservations


Mandalay Bay Resort & Casino
3950 S Las Vegas Boulevard
Las Vegas, NV 99119



NMHC has set aside a block of rooms for meeting attendees. Room reservations should be made directly with the Mandalay Bay Resort online or by calling 877/632-9001 and ask for the NMHC OPTECH rate. The group room rates start at $165 single/double occupancy per night (plus $27 daily resort fee and applicable taxes) and includes complimentary Wi-Fi access. 


Rooms at the NMHC group rate are filling up quickly, so some room nights may be a higher rate than the group rate listed above. If you are quoted at a higher rate when you make your reservation, please complete your reservation and then email Melissa Rowan at mrowan@nmhc.org to make a wait list request for a room at a lower rate should one become available. 


Please make your reservation before Friday, September 29.  Note: The hotel requires a deposit of the first night's room rate plus resort fee and tax when you make your room reservation.


Wait List Instructions: The hotel block is filling quickly. If you are unable to secure a room reservation at the Mandalay Bay, please contact Melissa Rowan at mrowan@nmhc.org to be placed on the wait list. Please include the name of the guest(s), room nights needed, and contact information in your email. Attendees will be assigned rooms on a first come, first serve basis as we receive openings within the hotel.


Cancellations: We anticipate selling out our entire room block at the group rate at the Mandalay Bay. If your plans change and you need to cancel your reservation there, please contact Melissa Rowan directly at mrowan@nmhc.org before canceling with the hotel so she may reassign your room to another NMHC member on the hotel's wait list, if needed. Please include the reservation name(s), reservation date(s), and hotel confirmation number in your email. If you simply need to change the name or dates on an existing reservation, please contact Mandalay Bay directly at the phone number above. To cancel attendee registrations, please email membership@nmhc.org.

IMPORTANT NOTICE: Don't get lured in. In the past, sleeping room wholesalers have contacted exhibitors/attendees offering great deals on hotels for the NMHC OPTECH Conference & Exposition. While it is not illegal for a travel firm or booking agent to solicit potential customers, it can be difficult to determine the legitimacy of offers from these organizations. Those who opt for alternatives to the NMHC negotiated rates may find themselves at risk. NMHC reminds its attendees/exhibitors that we have no affiliation with any of these room brokers.

Ground Transportation

The Mandalay Bay Resort is approximately 4 miles from McCarran International Airport. For those of you arriving by air, you have the following alternatives for ground transportation:


  • A taxi from McCarran International Airport will cost approximately $24 each way and will take approximately 15 minutes, depending on traffic.
  • An alternative to taxi service is SuperShuttle, a shared ride service that may make multiple stops.  The cost is $11 each way.  For more information or to make a reservation, call 800/258-3826 or visit the SuperShuttle website.
  • For attendees renting a car, please note all of the major car rental companies are located at McCarran Rent-A-Car Center, a central facility located about 2.5 miles and a 10-minute shuttle ride from the airport.
  • For attendees driving and parking at the hotel, self-parking is $10/day and valet parking is $18/day.



Please contact Melissa Rowan at mrowan@nmhc.org should you have any questions regarding travel or hotel information. Please call the NMHC office at 202/974-2300 for all other questions.

Registration is closed.


Conference Registration

NMHC’s OPTECH Conference & Exposition is open to NMHC members and non-members. Conference attendance fees or waivers do not include hotel room charges.

The registration policy is as follows:


  • NMHC Executive Committee Members: receive three (3) complimentary registrations and may register additional representatives for a fee of $600 each, until September 22, and $800 thereafter
  • NMHC Board of Directors Members: receive one (1) complimentary registration and may register additional representatives for a fee of $600 each, until September 22, and $800 thereafter
  • NMHC Advisory Committee Members: may register representatives for a fee of $600 each, until September 22, and $800 thereafter
  • 2017 Chairman's Circle Sponsors ($50,000 or more): receive four (4) additional complimentary registrations
  • 2017 Friends of the Council ($25,000 to $49,999): receive two (2) additional complimentary registrations
  • 2017 OPTECH Conference Sponsors ($5,000 to $24,999): receive one (1) additional complimentary registration
  • Non-Members: may register representatives for a fee of $1,200 each, until September 22, and $1,400 thereafter
  • Exhibitors: receive three (3) full conference badges with each paid 10' x 10' booth
  • Start-up Exhibitors: receive one (1) full conference badge with each paid kiosk




Member registration is contingent upon dues being current. NMHC reserves the right to close meeting registration should interest exceed availability.



Please note: Registrations and changes received after October 19 (including on-site registrations) may not be reflected on the NMHC attendee lists.


NMHC's Policies on "Suitcasing", "Outboarding" and “Off Show Floor Exhibitor Entertaining”

In order to protect our valued exhibitors and the investment they have made to participate in the 2017 NMHC OPTECH Conference & Exposition, show rules strictly prohibit solicitation by attendees or non-attendees (NMHC members and non-members alike) who transact business at the exposition or in the Mandalay Bay Resort and do NOT have exhibit booths. Please click here to download and read the full policy.


Meeting Cancellation Policy

Meeting cancellations must be sent in writing to NMHC. Written requests for meeting cancellation refunds received prior to ten (10) business days before the start of the meeting are entitled to a full refund, minus a processing fee of $250. No meeting cancellation refunds will be granted within ten (10) business days prior to meeting commencement.



Please contact NMHC’s Membership Department at 202/974-2300 or membership@nmhc.org for information regarding registration.


NMHC OPTECH is the premier destination for what’s next in multifamily. Open to NMHC members and non-members alike, OPTECH provides a forum for senior practice leaders from a wide variety of disciplines to collaborate on strategic action, incubate new ideas and elevate the industry across all areas of business operations and technology.

OPTECH Exhibit Hall Information & Request Form
OPTECH Interactive Exhibit Hall Floor Plan 

New in 2017! Start-Ups Center
To support start-up firms in the apartment industry, NMHC will feature a new area in the exhibit hall called Start-Ups Center. Start-Ups Center is designed to feature new companies and their products/services to conference registrants. Companies meeting the criteria may showcase their products/services in this
dedicated space.

Given the amount of start-up businesses that want to exhibit , but often can’t due to limited budgets and lead time, and/or logistics, this is a great opportunity for those companies who qualify. Full details and qualifications are listed in the OPTECH exhibit form.



Frequently Asked Questions:

If I list a contact on the exhibit request form, will that person be automatically registered to attend the conference? No. You must register whoever will be attending the conference (including booth personnel) online on the OPTECH Conference registration page.

How do I register the individuals using the comp registrations that I receive with my booth? Once your booth request paperwork has been processed and you receive a booth assignment with an invoice or receipt, you can go online to register the persons attending.

What are the exhibit hall hours? The exhibit hall will be open as follows:

  • Wednesday, October 25: 5:30 - 7:00 PM 
  • Thursday, October 26: 10:30 AM - 1:00 PM and 5:15 - 6:30 PM
  • Friday, October 27: 11:30 AM - 12:30 PM (Supplier Showcase at Closing Lunch Social - NOTE: does not take place on exhibit hall floor. Please view the OPTECH exhibit form for full details.) 

Exhibit hall hours are closed at all other times. Exhibitors may not stay in their booth during non-exhibit hours.

When will the Exhibitor Services Kit be available? The Exhibitor Services Kit will be published and emailed to exhibitors in late August.

Are sponsorship opportunities available? Limited sponsorship opportunities are still available. Please visit the OPTECH sponsor information page to view opportunities. 





NMHC thanks our generous Conference Sponsors!

Conference Sponsors:

Apartments.com   MRI Software
AT&T   On-Site
AUM   Rainmaker
Capital One Multifamily Finance   RealPage, Inc.
Comcast   RentPath 
CoreLogic    Spectrum Community Solutions
CORT   Verizon
Entrata   Yardi
ForRent.com   Zillow


Media Sponsor:

Multifamily Executive (MFE)

View all 2017 Chairman's Circle and Friends of the Council Sponsors


OPTECH Sponsorship Opportunities

Every year, many of our partners take advantage of this opportunity to market their organizations to the leaders and decision makers in technology, operations, marketing, sustainability and telecommunications. Many different sponsorship opportunities are available. Browse the 2017 OPTECH Sponsorship Opportunities to see all of the ways you can promote your company at this Conference! Contact Melissa Rowan at mrowan@nmhc.org or 202/974-2372 to inquire about item availability.

Sponsorship Opportunities are available to NMHC members only. The minimum sponsorship level at OPTECH is $10,000. 

To confirm sponsorship, please complete and submit the 2017 Sponsor Request Form to Melissa Rowan at mrowan@nmhc.org.