2020 NMHC/ Kingsley Apartment Resident Preferences Report

It's back and bigger than ever:

The 2020 NMHC/Kingsley Associates Apartment Resident Preferences Report is now available! A record number of 372,000 apartment residents nationwide reveal their amenity preferences, lease decision factors, apartment search processes—and much more!

The Largest-Ever Survey of Apartment Residents

Hot Topics

Short-term Rentals

Residents across age groups weigh in on short-term rentals, their perceptions of communities with this offering and how this affects their leasing decision.

Coworking

With increased investment in coliving start-ups, the report uncovers how apartment residents feel about this type of living arrangement.

Coliving

With increased investment in coliving start-ups, the report uncovers how apartment residents feel about this type of living arrangement.

Voice-activated technology

Voice-activated virtual assistants are trending, how do these new technologies shape apartment technology needs and resident expectations?

Pet amenities

Residents put a dollar amount on how much they expect to pay for amenities of their furry friends.

51%

OF RESIDENTS EXPECT TO SEE MANAGEMENT RESPONSES TO ALL ONLINE REVIEWS?

Did You Know?

42%

OF RESIDENTS SAY THEY RARELY OR NEVER USE
THE FITNESS CENTER

Did You Know?

14%

WOULD RENT WITHOUT SEEING
AN APARTMENT IN PERSON

Did You Know?

44%

OF RESIDENTS WON’T RENT WITHOUT
RELIABLE CELL RECEPTION

Did You Know?

RESIDENTS’ SECOND MOST CITED REASON FOR MOVING IS SEEKING BETTER MANAGEMENT

Did You Know?

1/3

OF RESIDENTS ALREADY HAVE VOICE-ACTIVATED TECHNOLOGY IN THEIR APARTMENTS

Rick Haughey

Sarah Yaussi